2020 - 2023 Branding, Packaging design and production
Branding and Packaging design project for the skincare brand CHA&MOM. CHA&MOM is a skincare brand that takes care of maternity mom and baby’s skin, based on their background knowledge from CHA hospital’s 60+ years of OB/GYN experience.
The goal was to showcase CHA hospital’s history and heritage. We used two shapes: a square for structure and trust, and a circle for warmth. These were combined into the packaging design, with custom molds to reinforce the brand’s identity.